S^CRED CLOTHESLINE

Adidas gathered the 48 grand finalists of the TS Supernatural Shootout at the SM Megamall last March 6, Saturday to determine which basketball aficionado will watch the Orlando Magic face off against the Chicago Bulls live in the US.

Before the Grand Basketball Shootout, adidas patrons, who availed of the new TS Supernatural basketball shoes, battled it out in participating adidas stores and sports shops. Patrons joined the promo by shooting at least five mini-balls in one minute. Highest scorers throughout the promo period, from February 1 to 29, from each participating store were then invited for the Grand Basketball Shootout. Participants were able to track daily standings of the TS Supernatural Shootout in the adidas Philippines fan page in www.facebook.com (Search “adidas Philippines” in Facebook).

Harnessing the proven engineering of the human foot, the new adidas TS Supernatural basketball shoe makes you lighter, more stable, and faster!  Rounded edges, a fit form collar, and EVA tongue allow for a better fit and feel. An ultra low profile and a Torsion plate provide superior stability, while the use of adiprene propulsion foam under the forefoot gives you maximum lift on your way to the rim. And, at a feather-light weight of 366 grams, the new TS Supernatural basketball shoes give you maximum jump height.

After a three-hour shoot out finals, Gerardo Papa, who scored 31 points in one minute, emerged as the winner of the adidas TS Supernatural Grand Basketball Shootout! adidas awarded the hoops master with two roundtrip tickets to the US to watch NBA superstars live! As part of his prize, he also received hotel accommodations and pocket money worth $1,000. Billion Enriquez (28 points) and Karl Chan (23 points) won first and second place respectively.

For more information on the TS Supernatural Shootout, join the adidas Philippines fan page on www.facebook.com.

UNLEASH YOUR INNER TIGER: BE FASTER, LIGHTER AND STRONGER WITH ADIDAS

For every single receipt purchase of Php 3,500 (NET) discounted or regular priced items customer will be given a lucky Red Packet. Red Packet contains a Gift Certificate value worth: Php 300, Php 500, or Php 1000 redeemable only in the store of purchase. Red packet contains a Gift certificate of one mi-adidas Footwear redeemable only at the adidas Sport Performance Concept Store in Greenbelt 3. Promo period is from February 1-28 only. Gift certificates are valid one (1) year from the date of issuance.

Participating Stores:
GREENBELT 3, SP TRINOMA, SM MEGAMALL, THE PODIUM, SM CEBU, MARQUEE MALL ANGELES, ROCKWELL, FESTIVAL MALL ALABANG, ROBINSON’S ERMITA, ROBINSONS GALLERIA, ALIMALL, GREENHILLS. SHANGRI-LA, EASTWOOD, GATEWAY, ULTIMATCH AYALA CEBU, LEE PLAZA DUMAGUETE, LEE PLAZA ILOILO, RDS BACOLOD, GAISANO MALL GEN. SANTOS, GAISANO CAGAYAN DE OR

ADIDAS GEARS UP FOR NBA 2010

Welcome to the performance revolution. Sportswear juggernaut adidas introduces its latest active line, TECHFIT, the latest compression system that gives you effective edge on the court.

NBA COURT REVOLUTION

Be faster with TECHFIT Powerweb or Be stronger with TECHFIT Padded and revolutionize the way you play. With Powerweb, you literally elevate your game with the use of compression fabrics and applied TPU bands in specific areas. These supports key muscle groups and stores elastic energy to deliver explosive acceleration and endurance throughout athletic movement. On the other hand, Padded compression protects you from flying knees and elbows and gives you extra freedom for that crossover or slam, turning the pounded into the pounder! With the TECHFIT Team System, adidas offers a new arsenal to help you become better for your brotherhood—whether you choose more speed or more protection.

Leading the performance revolution, adidas serves as the Official Compression Brand of the NBA for its 2009 to 2010 season. As the official outfitter of the best players on planet, adidas provides all 450 players across 30 NBA teams with TECHFIT Padded and Powerweb compression base layer to be worn underneath their uniforms for optimal on-court performance. This exclusive NBA Partnership highlights adidas TECHFIT as a complete and customizable system to address every player’s individual needs regardless of the game situation.

BE FASTER

adidas TECHFIT has been tested most notably by 2009 NBA All-Star Dwight Howard. Nicknames Superman, the 6’ 11”-center and power forward of the Orlando Magic is widely regarded as one of the most powerful giants in the NBA and one of the league’s best rebounder. To elevate his game, he needs to be faster.

adidas TECHFIT PowerWeb combines compression fabrics and a web of strategically placed Thermoplastic Polyurethane (TPU) powerbands to boost power to key muscle groups for more efficient movement increasing acceleration, improving endurance, and reducing fatigue.
Benefits of the PowerWeb line, such as in the use of the calf sleeve, include increased blood flow, which speeds up the process of energy creation in muscles. PowerWeb tanks improve core stability, which is the key to achieving strength, flexibility, and explosive power. By pulling back shoulders and flattening the abdomen, it also promotes better athletic posture, creating subtle mechanical cues that propel you faster. In addition, TPU bands act like a slingshot, returning elastic energy for running and jumping. Included in the TECHFIT PowerWeb range are tanks, shorts, calf sleeves, and elbow sleeves.

BE STRONGER

Chicago Bulls point guard Dwight Rose, an NBA Rookie of the Year awardee, is one of the fastest players in the game. In his first playoff outing, he recorded a whopping 36 points, tying Kareem Abdul-Jabaar’s record for most points scored by a rookie in his debut. To elevate his game, he needs to be stronger.

adidas TECHFIT Padded, which includes padded tanks and shorts, features closed cell foam padding to protect athletes with maximum flexibility. By providing cushioning in the areas that take the most impact during a game, TECHFIT Padded is designed to resist the realities of flying elbows, hard fouls, and falls to the floor that come with the game, helping you battle in the paint and drive the lane. An interlocked cell pattern also provides 27 percent increased flexibility and ventilation for the most comfortable and driest protection. Both PowerWeb and Padded products are equipped with ClimaCool fabric technology, which manages moisture and sweat, allowing the body to stay cool and dry.
Overall, adidas TECHFIT is designed to give athletes a distinct physiological and psychological advantage. Through enhanced speed and increased power, the highly advanced compression apparel delivers proven performance, giving you the confidence to perform better just like your NBA heroes.

The adidas TECHFIT range is now available in leading adidas stores.

 The new PREDATOR®_X adidas rugby boot was sported by Dan Carter of the All Blacks as his football team continued their European end-of-season tour against England. Introducing a pioneering PowerSpine technology, the PREDATOR®_X is distinguished by its unprecedented increase in shooting power of seven percent in comparison to its predecessor.

The new PREDATOR®_X was developed over five years by a team of experts from different fields, including biomechanical and material specialists and design and footwear developers, and then tested by some of the best rugby kickers in the world, including Dan Carter of New Zealand, Ronan O’Gara of Ireland, Jonny Wilkinson of England, and South African World Champions Bryan Habana, Ruan Pienaar, and Jean de Villiers.

The results are an astounding quality and fit improved by OptiFit technology. This technology brings all of the shoe’s materials as close as possible to the foot, creating a snug, three-dimensional ergonomic shape around the foot and providing greater control in movement, ball control, and handling.

The new PowerSpine technology reduces the force on the foot when a kicker strikes the ball.  Instead, it transfers the saved energy directly to the ball, which results in increased shooting power. It also decreases the flex and harmful impact on the metatarsal area of the foot, minimizing the risk of injuries.

Dan Carter says, “This new PREDATOR®_X fits like a glove. The PowerSpine element in the sole of the shoe gives fantastic support and enables excellent power and precision when kicking, while the adapted swerve zone at the side of the boot really enhances ball control.”

The PREDATOR®_X rugby boot will be available starting January 2010.

SHOP ADIDAS

This holiday season, adidas, a leading brand in the world of modern sports, indulges your passion for shopping with two, new promos.

Shop and get a gift for free with the adidas’ Lace Up Your Holiday promo! For a minimum single receipt purchase of PhP2,500 of any adidas Originals product, receive a holiday gift that celebrates the spirit of originality. Pick a token from the adidas Originals box to get your corresponding free gift, whether an adidas Originals shoelaces or adidas Originals shoe jewel, an adidas Originals USB stick or the adidas Originals Christmas CD!

You also get a gift with the adicolor promotion! Get an Originals Graphic Tee at PhP199 (Men’s regular price at PhP1,495. Women’s regular price at PhP1,395) when you purchase an adicolor Tracksuit Set. Let’s shop adidas!

Participating stores of the Lace Up Your promo include adidas stores in Trinoma, Greenbelt, Megamall, and Podium; OCS Trinoma; Shoe Salon stores in Glorietta 3, Rockwell, The Block, Gateway, Trinoma, Robinson’s Ermita, Podium, and ATC; and Traffic stores in The Block, Shangri-La Mall, Rockwell, and Eastwood. Participating outlets of the adicolor promo include adidas stores in Megamall, Trinoma, Rockwell, Greenbelt, Mall of Asia, Ayala Center Cebu, Robinson’s Ermita, and Shangri-La Mall; OCS Trinoma, Rustan’s Shangri-La, Sport LTD DutyFree Fiesta Mall, Gaisano CDO, Sports Central, adidas Camp John Hay, adidas IloIlo, and adidas Cebu. Promos are from November 15 to December 15, 2009 only.

This Team Pacquiao T-shirt is from Nike. And Nike - Ogilvy being our awesome friends, they gave me this super cool Manny Pacquiao t-shirt yesterday. Just in time for the Firepower showdown bout between Manny Pacquiao and Miguel Cotto.

Both the t-shirt and Manny Pacman Pacquiao… FTW!